Our day with fashion designer, Alex Perry
Sign Up For Post Alerts
The life of a Specsavers optician and retail partner
Opticians at Specsavers have a whole host of responsibilities every day, but on Thursday, June 22, three opticians and Retail Partners in Ontario, Shaesta Musani, Rachel Perez and Edline Joy Soriano, went a little outside of the everyday when they attended the Alex Perry event, hosted by Specsavers in partnership with ELLE Canada.Held at Hotel X Toronto, guests got the chance to try out the amazing range of glasses and sunglasses, meet and participate in a Q&A with the legendary Australian designer. Here’s what they had to say about the event.
What were your impressions of the event?
Shaesta: I thought the event was very classy and the location was gorgeous. Alex Perry was very friendly, approachable, and knowledgeable about his style of frames. The impression I got from him is that he loves the Specsavers brand and that he is delighted to be involved with the company.
I was most impressed by how well the event was organized by the Specsavers team and the number of influencers in attendance. I really enjoyed the interview ELLE Canada had with Alex Perry and how authentic he was. One of his anecdotes was about how he really wanted to have a red frame in the Specsavers collection in Australia ten years ago and how it became one of the top-selling frames.
Rachel: The event was so amazing. The location was stunning with such a great view, the energy was outstanding, and the décor was beautiful. I was very impressed by the layout of frames and how they were displayed.
Edline: I wasn’t too sure what to expect beforehand – but the atmosphere was very cordial and relaxed. I was impressed by how the event was organized. The venue was amazing, and the creativity of each touch point was really engaging for the guests.
How would you describe the Alex Perry range available exclusively at Specsavers in Canada?
Shaesta: With both male and female options available in the range, the collection attracts many of our customers. The styles are current and up to date with trends, which customers from all demographics can appreciate. There’s something for everybody!
Rachel: Although customers are new to the designer’s name in Canada, the Alex Perry range is still popular. It was great to see many influencers at the event so impressed by the designs and collection and I think there’s a great opportunity to showcase his more eccentric and unique styles in store. It’s going to gain traction with Canadian consumers.
Edline: I find at my store that the Alex Perry line attracts various types of customers. His eyewear is so versatile!
Was there anything from the event that you’ll take with you in your role as an optician?
Shaesta: The main thing I took away from the event was new terminology to describe his glasses. During his time at the Specsavers Sherway Gardens store, I saw his styling technique first-hand and how confident he was in being able to style anyone. I now have more of a background knowledge of the Alex Perry line and will confidently be able to describe him and his range to our customers when they’re making their glasses choices.
Rachel: For me, I find style and fashion is so subjective, and you really need to work with your customer to get the best outcome for them. I was nervous about how I would function at this special event with Alex Perry and local influencers because it’s outside of my normal four walls of working with customers in my store, but I learned that I’m capable of speaking to anyone in any context about my passion for our brand and what we do for our patients and customers.
Hearing about how Alex Perry was involved in developing the collection really seemed to be a huge feature to his brand that I didn’t realize until this event. While he is a relatively new name to Canadians, it’s up to us as opticians to bring awareness to how hands-on the designer was in creating the collection, which is not always the case with some brands.
Edline: I learned how important it is to know your brands for our customers. The Specsavers collaboration with Alex Perry gave me that knowledge. It also taught me the importance of how making new connections in my field gives me different insights when it comes to the business. Lastly, hearing about Alex Perry’s humble beginnings and success story gave me the motivation to keep learning.
Join the Specsavers team
Find your career opportunityTags
#FeelsLikeSpecsavers
Teaser
Support OfficeContent Type
BlogPublish date
04/01/2026
Summary
BURNABY, BC, April 1, 2026 /CNW/ - Specsavers Canada has once again been recognized as one of Canada's Best Workplaces™ for 2026 by Great Place To Work® Institute, the global authority on workpl
Teaser
Support OfficeContent Type
BlogPublish date
03/17/2026
Summary
March 11, 2026 Specsavers Canada, Inc. today announced the appointment of Jane Hoban as Managing Director effective March 1, 2026. The appointment comes as Specsavers marks five years of opera
Teaser
OpticianryContent Type
BlogPublish date
02/26/2026
Summary
Meet Carolina Hollman, Licensed Optician and Contact Lens Practioner, Retail Partner at Specsavers RioCan Meadows. She shares her perspective on supporting women’s eye health throughout different life
Teaser
PartnershipContent Type
BlogPublish date
01/06/2026
Summary
Mandeep Sandhu decided to apply for partnership with Specsavers just three months after he joined as an optician. Now, he’s a business owner and retail partner at Specsavers Centre on Barton in Hamilt
Teaser
Life at SpecsaversContent Type
BlogPublish date
11/15/2025
Summary
Specsavers has been ranked in World’s Best WorkplacesTM for the second year in a row, placing 12th. Specsavers is the top retailer in the list, moving up four places from last year. Specsavers was cho
Teaser
Life at SpecsaversContent Type
BlogPublish date
10/17/2025
Summary
Just four years ago, Specsavers entered the Canadian market with a bold vision: make quality eyecare and eyewear more accessible, affordable, and rewarding, for both customers and optometrists. Today,
Teaser
PartnershipContent Type
BlogPublish date
10/07/2025
Summary
Elsie Deocampo has had a truly varied career in optics that she’s taken with her across the globe. Starting out over two decades ago as an optometrist in the Philippines, she then developed her busine
Teaser
Support OfficeContent Type
BlogPublish date
09/04/2025
Summary
Dr. Diana Zhang has always been fascinated by the science of vision and how even small changes in eye health can significantly impact daily life. This curiosity led her to a career in optometry, worki
Teaser
OptometryContent Type
BlogPublish date
07/29/2025
Summary
Specsavers Canada Inc. (“Specsavers”) and Loblaw Companies Limited (TSX:L; "Loblaw") today announced a transformative relationship that will see 111 new Specsavers locations open within Lobla
Teaser
Support OfficeContent Type
Tst BlogPublish date
07/22/2025
Summary
Dr Lisjen Puka tells us what it’s like from his perspective as a clinic owner and optometry partner at Specsavers Dorval Crossing. What led you to a partnership with Specsavers?I’ve always wanted to h
Selected jobs for you
Salary
Location
Oakville, Ontario, Canada
Contract Type
Permanent
Area of Interest
Retail Partner
Location
Oakville
Description
Retail Partner – Establish your optical store and make your mark on community eye healthOakville, ON - Oakville NorthSpecsavers is the world’s largest, privately-owned optical retailer. Our journey be
Reference
sf-90104-1
Expiry Date
01/01/0001
Author
Hollie Collins
Author
Hollie CollinsSalary
$125,000 - $140,000
Location
Burnaby, British Columbia, Canada
Store ID
4461
Contract Type
Permanent
Area of Interest
Retail Operations Support
Location
Burnaby
Description
Location: This hybrid role requires 3 days on-site at our Burnaby, BC office and 2 days remote per week. Welcome to Specsavers – where we’re not just about eyewear and eyecare, but about changing live
Reference
sf-88734-1
Expiry Date
01/01/0001
Salary
$18-$20 /hour. Depending on experience.
Location
Hamilton, Ontario, Canada
Store ID
6494
Contract Type
Permanent
Area of Interest
Eyecare Consultant
Location
Hamilton
Description
Location: U2-1187 Barton St. E. Hamilton, ON Hours: Up to 24 hours per week. (Includes weekend shifts)Welcome to Specsavers - where we're not just about eyewear and eyecare, but about changing lives t
Reference
sf-90053-1
Expiry Date
01/01/0001