Bringing quality and choice with first Manitoba stores

3 in 4 Manitobans who wear glasses would like to see more quality, affordable options when it comes to eyewear.

Driven by our goal of making eyecare and eyewear accessible for all Canadians, we recently opened our first Manitoba stores at CF Polo Park and St. Vital Centre, bringing more choice for quality eyewear at accessible price points to Winnipeggers. More locations are opening in 2024 including our third location on September 12th in SmartCentres Winnipeg West. An August 2024 Leger survey commissioned by Specsavers of Manitobans who wear corrective lenses, revealed that 50% feel that there aren’t enough affordable glasses options available in the province(1). When taking into consideration the level of quality available, 75% felt they would like to have more quality, affordable options available to them.

To celebrate the new Manitoba locations, we’re offering complete glasses from $39 including standard single vision lenses and scratch resistant treatment until September 22, 2024.  Everyday offers include glasses with progressive lenses from $149. Seniors over the age of 65 get 50% off their lens upgrades starting September 9th.

“Our eyecare professionals are excited to welcome customers into our new locations. Specsavers offers high quality and stylish eyewear collections alongside friendly, professional service,” says Bill Moir, Managing Director of Specsavers Canada. “We know that for too many people in Manitoba, the cost of eyewear can be a barrier to better vision. It is concerning when people choose to delay important eye exams to avoid the cost of their eyewear purchase. At Specsavers, no one has to compromise on quality or style to stay within an accessible price point.”

The new study also shows that of Manitobans who wear glasses:

• Nearly 1 in 4 would like to see more stylish/fashionable options
• 30% would like to see more choice in the market in general
• Half shop around at multiple stores to find the best price
• 41% will also visit multiple stores to find the right style

We’re proud to bring a range of over 1,100 frame styles in a variety of colours, including signature Specsavers and designer brands, ophthalmic lenses, and contact lenses to our new Winnipeg stores. With exclusive designs like Kylie Minogue, Vivienne Westwood, and Barbour, and new styles being added every week, we’re offering quality and choice at an affordable price point.

(1) Specsavers Manitoba Eyewear Survey, conducted by Leger. August 9, 2024 – August 18, 2024.