Field Marketing Manager
ContractTypeAndDuration
Full Time, Permanent
The role
This vacancy has now expired. Please see similar roles below...
Ready to be the driving force behind innovative local marketing strategies for store partners across Wales.
As a Field Marketing Manager for the Wales, you’ll be the point of contact for store partners in your division, you'll be at the heart of developing and executing local marketing strategies that drive volume, respond to competitor competition, and seize new business opportunities across the UK. You'll work closely with the Stores Strategy & Trading team, assisting in the planning and execution of local marketing activities. Your role will involve recommending, briefing, proofing, and approving work while keeping a keen eye on store performance. With a focus on "hyper-local" activities, you'll raise awareness and ensure our presence is felt within the local community.
Supporting store partners is key, and you'll work with both internal and external stakeholders to resolve or escalate marketing queries as needed. You'll provide full-service marketing support, working in closely with the Stores Strategy, Trading, and Retail Support teams. You'll be the go-to person for local marketing insights and opportunities tailored to each store's needs.
You’ll plan and execute store-level marketing plans, collaborating with the Regional Sales Team, Stores Strategy and Trading Team, and external agencies. By monitoring store performance, you'll identify and develop local marketing tactics to defend, maintain, and drive business performance.
You'll keep a close watch on competitor activity, devising and implementing effective local and regional strategies to counter threats and capitalise on weaknesses. Supporting "Own Your Town" initiatives, you'll ensure our stores are at the heart of their communities. Managing stakeholders, attending key meetings, and presenting at divisional and regional forums will be part of your routine. You'll also work with Business Development on new and relocated stores, implementing best practice launch and relocation marketing plans.
To be the best in this role, you’ll bring a solid background in commercial marketing, ideally from the retail sector. You'll thrive in a fast-paced environment, embracing change, taking ownership and driving impactful results. Your strong motivation and excellent communication skills will be essential, along with your knack for delivering captivating presentations. You’ll excel in collaborating within a remote team, always maintaining a flexible approach. Your commercial awareness and project management skills will set you a part, complemented by your exceptional written abilities.
A valid driving licence and a willingness to travel, including overnight stays, will ensure you’re always ready to make a different on the move.
This role closes on 1st August 2025: however, we may close the advert sooner if we get inundated with high-quality applications. So don’t delay your application, apply now – you’ll be glad you did.
#LI-LM1
Key information
Location
Remote
- Marketing, Creative & PR
- Permanent
Apply by
1st August
Related jobs
Sorry, there are no results that match your selected criteria.
You can view all our open vacancies here.
Related jobs
Salary
£10.20 - £12.41 an hour
Location
Falkirk, Scotland, United Kingdom
Store ID
0161
Contract Duration
Permanent
Area of Interest
Customer Service
Locations
Falkirk
Description
Are you a caring individual looking to start your career as a Meet & Greet/Front of house, You’ve come to the right place. We aren’t looking for people with years of experience and heaps of qualifica
Reference
sf-84481-1
Expiry Date
01/01/0001
Salary
Up to £12.41 per hour
Location
Plymouth, South West & Channel Islands, United Kingdom
Store ID
0392
Contract Duration
Permanent
Area of Interest
Optical Assistant
Locations
Plymouth
Description
So, you’re a proactive people person ready to be the friendly face our stores need? Sounds like you’d be a great fit here. So, if you’ve had previous optical experience as an Optical Advisor or Dispen
Reference
sf-84013-1
Expiry Date
01/01/0001

Author
Aiden Gerry
Author
Aiden GerrySalary
up to £35,000
Location
Ealing, Greater London, United Kingdom
Store ID
0085
Contract Duration
Permanent
Area of Interest
Dispensing Optician
Locations
Ealing
Description
Dispensing OpticianSpecsavers. A household name and a Highstreet staple. And you could be part of the team.As a qualified Dispensing Optician at Specsavers, you’ll be able to build on the skills you a
Reference
sf-84480-1
Expiry Date
01/01/0001

Author
George Coleing
Author
George ColeingSalary
Up to £30,000 Dependent on Experience + bonus and benefits
Location
Nottingham, East Midlands, United Kingdom
Store ID
0018-0005
Contract Duration
Permanent
Area of Interest
Finance & Legal
Locations
Nottingham
Description
Ready to turn data into clear insight that supports store success. As a Finance Analyst, you’ll be at the heart of preparing management accounts for UK Optics stores. In this role, you’ll ensure data
Reference
sf-84475-1
Expiry Date
01/01/0001